VINTAGE MENS MAGAZINES (EXPANDED)

While searching for the pictures I used in the Philosophy Girls post (the previous post), I stumbled on some interesting men's sleaze magazines from the 50s. These weren't high class mags like Playboy and Esquire, these were the raunchy low class ones that dads all over America hid in their sock drawers.

What struck me about these magazines was how expertly they were put together. They usually combined high and low class elements. You'd find genuinely beautiful and insightful photographs side by side with the lowest sleaze. It seems incongruous at first, but when you think about it that's the way real life is...the sublime and the ridiculous served up in equal portions.

How do you like the picture above, shot in glorious, dramatic, philosophical black and white?

The photos were often shot in small apartments with modern, minimalist furniture. I imagine that a lot of readers lived like that, or wanted to. It was really smart of the magazines to avoid classy locations.

A lot of sleaze magazines avoided the porn laws by selling themselves as art reference. Every issue had to feature some models in classical art poses. I love the example above, which is funny and kitschy, but also artistic in its own way. Click to enlarge.

You would think that the sleazies would favor girls who look kind of dumb and slutty (above). After all, in real life girls like that are more likely to be sexually available.Well, these women are represented in these magazines to be sure...

..but the pearls of greatest price (above) were not exactly slutty girls...they were fallen girls...world-weary, downright evil...fallen girls, like the one above.

These women (above) came off as completely dissipated. They'd not only seen the dark side of life, they dwelled there. It was the only side of life they knew, or cared to know. 

Editors liked to give these girls "Evil eye" poses. 

Were the girls in these pictures really that bad in real life? Who knows? For the sake of magazine sales they certainly had to look like they were. 50s man wanted to feel like he had an adventure when he read magazines like this. He wanted to feel worldly, like he'd come in contact with the seedy underbelly of life and only just barely escaped unscathed. The magazine was selling reader self-image as well as sex.

Interesting, huh?

Wait a minute! Is there room for a Post Script?  Auralynn When, who gave me the link for these photos, says diversity is what made the sleazies so interesting. These magazines contained good girls, bad girls, beautiful girls and plain girls. Some were completely confident in the nude, some were embarrassed to be seen only half naked. Auralynn says that's what made these early magazines so vibrant. A good analysis!