PUNCH-UPS

When I did "Tales of Worm Paranoia" I hired a dialogue specialist (Mark Schirmeister) to help me punch up the dialogue. Thanks to Mark I got "...from the lowest protozoan crawling on his belly in the lowlands, to the great speckled trout that leaps in pristine, crystalline lakes in the uplands (sorry I repeat these lines so often). " When I hired Mark I was only doing what live action producers routinely did in the big studio era. They brought in specialists to punch up every aspect of film making. 

There were action, romance, comedy and lighting specialists just to name a few. These people didn't do the whole film, just the parts that lent itself to what they do well. Today advertising still follows this practice. A beer commercial will call in a glass photography specialist to film the close-up where the beer pours into the mug. That seems perfectly natural to me. 

The question I'd like to pose here is, why doesn't the animation industry follow this practice?

One of the differences between classic animated features and present-day ones is that modern features are almost completely devoid of imaginative set pieces. Dumbo had the "Roustabouts", "Casey Jr.", and "Pink Elephants. " Where are the modern equivalents? What happened? If modern studios have trouble conceiving of stuff like this then why don't they seek help outside the studio? Why don't TV artists working on serious shows run their comedy sequences past outside comedy specialists and visa versa?

The audience doesn't want to see the best that a particular unit can produce, it wants to see the best that possibly can be created, no matter who does it. My advice to both TV and feature producers is to build time into the schedule to run some of the finished scripts and storyboards past appropriate specialists for a punch-up.