
Of course the biggest advantage of animatic films like anime isn't the low cost or even the potential for better drawings. The biggest advantage is that having no animation forces the filmmaker to look for other ways to make the film interesting. Even the least imaginative animatic makers are likely to consider drawings with drastic angles and stories with a Sergio Leone sensibility. Animatic producers tend to be more aggressive in their search for new ideas and audience-pleasing techniques. With no animation they have to be! You've gotta hand it to them, the animatic people made an asset out of a liability and generated a whole industry (anime) centered around animated films without much animation.

Following the lead of anime, it would be nice if cartoons containg funny movement would be cheaper to make. Sometimes I toy with the idea of making cheap, pencil test cartoon shorts. I don't know how often I've heard studio people say things like, "Well it was a lot funnier in the pencil test" or "You should have seen the pencil test!" The fact is that pencil tests are almost always far, far more funny and gutsy than the finished film they're subordinated to. The only problem comes with trying to color them. How do you put color on lines that are all over the place?