Wow! I LOVE this Nespresso commercial! This version seems a bit abrupt though. Maybe it's cut down.
I'm a big believer in using Magic Realism in commercials, like they did here. Short subjects should be the realm of impressions and fantasy, not of thought-out, logical premises.
Here's 'Another terrific commercial in a similar vein. It could use a little trimming.
Boy, there's a number of good, high-end, Italian theatrical commercials out there now. What do you think of this one?
On a different note, here's (above) my favorite TV pizza commercial. It's for Little Caesar's "Combo Mambo" pizza. It's funny, the pacing and staging are wonderful, and the melody is catchy in the extreme.
Okay, it starts slow, the film is washed out, and you have to see it several times in order to remember what company it's promoting. Maybe that's why it airs so much...with only one viewing you'd never associate it with Little Caesar's. Even so.......
Last, and very definitely least, is this ad (above) for Brand.com which floods companies like Amazon with phony endorsements to counteract bad reviews. I can't believe that TV stations accept ads like this. It portrays ordinary people who write negative reviews as pigs and "internet trolls."
Here are three of my favorite ladies in current TV commercials.
The first one (above) takes Abilify, which is a pill for Bi-Polar disorder. The haggard, Bi-Polar lady walks along the darkest, most terrifying beach in the universe, then takes Abilify and frolics in the sunny uplands. It ends ominously with her and her skeptical boyfriend leaving the sunny fields and walking over to the edge of a dark cliff.
Let me digress to say that the Abilify commercial got me interested in the subject of Bi Polar, and I just watched some videos on the subject. That's one, above. The jittery girl goes through several mood swings right infront of our eyes. It doesn't look like she's having much fun. Other videos made the point that if you have this disorder, the chances are you have other related problems, and each can require a separate medication with a separate, horrifying side effect.
It's more treatable when you get it early and the symptoms are still subtle, but the attempt to spot it early has resulted in a large number of misdiagnoses and a bunch of overmedicated kids. Over two million Americans are said to have it, including a large number of rock singers, which doesn't surprise me. It's a condition you never really get rid of, and the pills can be very pricey.
Here's (above) an interesting video. It's creepy but it has the feel of an authentic cry of anguish from someone who speaks from experience. He says the illness has catapulted him into a higher evolution, but has it? My guess is the sufferer listens to a lot of depressing goth music, which is like trying to put out a fire by dousing it with gasoline.
I'd love to introduce the Abilify lady to the diabetes cookbook lady, former Miss America Nicole Johnson (above). Surely she's the most happy, giggly (not "jiggly"), thrilled-to-be-alive, highly caffeinated woman on TV. 'Think they'd hit it off?
Maybe they'd both benefit from meeting the Zestra lady...not the lady above, but rather the horny, blond-haired woman (below) who's always getting so tingly high on Zestra that she has to brace herself against a pillar. Boy, somebody throw cold water on that lady! Don't let her get a hold of your pets!
I researched Zestra on the net. Some women who used it complained of heat, and an unpleasant burnt oil smell. Others said you can get something cheaper that works just as well. Still others swore by it. I wonder what the truth is.
