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Boy, I love to see movies on a big screen in a packed theater!
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It must have been great to see them in Technicolor, and in ornate vaudeville-style theaters that were like palaces inside. That's a Lego theater above. Every once in a while Lego knocks themselves out to make a toy that nobody can afford, but is very near a work of art.
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How different the Lego building is from minimalist modern theaters (above), which often look like banks or Walmart stores. Some are amazingly featureless and stealthy. You could be standing next to them and and never know it. In the case of the theater above, the designer thoughtfully wrote "Box Office" on the ticket vender's window just to let us know what it was.
I wish I could figure out why modern movie houses disposed of the marquee. It was sheltering and fun to look at, and it announced the theater's presence to the world. You could see it from the road and no doubt it seduced lots of drivers and walkers-by into seeing the films. Notice too, the film posters are out on the street where people can see them, and not concealed inside or in a side alley, like the ones in my neighborhood.
When I told this to my kid he rolled his eyes up and said that marquees were unnecessary since people get all the info they need online. He said nobody goes to a theater on an impulse anymore. Maybe, I thought, but it couldn't hurt to scoop up the few that do.
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| Actually, some modern theaters do have marquees...sort of. Here's (above) an ugly one on a theater that looks like it was built in the 80s. It's mind-numbing and bland, and looks like a bank, but at least it puts its posters out front where people can see them. |
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| Here's one current marquee style. This example looks like it's outside, but a lot of marquees of this type are inside, over interior ticket windows. You have to go inside to see it. |
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Like I said, a lot of modern theater owners have dispensed with marquees entirely. In this theater (above) the titles of the films that are playing are written on bumper stickers high on the wall behind the ticket sellers. If you crouch down low enough, and use your hand to screen out the reflections on the tinted glass, you might discover what's playing and when.
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Don't expect to see mirrors in the restroom. If you're lucky the management might provide slightly reflective sheets of steel. If not, then the walls will be bare.
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No more movie palaces. Just bare bones walls and seats.
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I wish theaters would bring back usherettes. They look good and besides, you can use usherettes to sell the outrageously priced candy to people in their seats.
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