Saturday, May 27, 2017


Ikea just opened up it's largest American store, IKEA Burbank, and it's a doosey! The exterior is ugly in the extreme...a real eyesore... but if you can resist the temptation to flee you'll be richly rewarded.

The interior space is so large that some common items are doubled up just to fill the void, and the result is sometimes startling and that long table above, for instance.

It's actually two tables joined together. Sure, it would be great for a large dinner party but this is 2017 when food is considered medicine and you can't find two people who share the same diet. I like the table because it invites thinking about large work surfaces. I like to spread out when I work, don't you?

 Wow! Size really does matter! The large space surrounding the bed prompts a re-thinking of what a bedroom really is. This is a room for a creative and productive person who loves his work. It's one where the sleeper wakes up in the middle of the night and works for a couple of hours before going back to sleep.

In recent decades a lot's been written about the creative nature of sleep. We acknowledge that when we reach a creative impasse and decide to "sleep on it." How often have we all woken up and spent half an hour on our backs immobilized by our half sleeping brain still sifting through ideas?

Above, that's the identical bed in a different diorama surrounded by a different layout. Holy Cow! The store is so big that it can afford to show two ways of setting off the same furniture!

Here's an interesting concept: the room within a room...a sort of thinking area near the dining room table in the foreground. I get some of my best ideas during meal time. How convenient it would be to have a nearby room where I could work on those ideas immediately after having them.

 Here's (above) the thinking room interior. Notice the low, fake ceiling.

Notice also that the room is mostly white and the pictures on the wall are generic. The idea is to minimize distractions.

BTW, I'm aware that suddenly leaving the table to work is rude to the friends who remain. Obviously an idea like this requires modification to work in the real world. It's just fun to think about.


Anonymous said...

Hi, Eddie,

I'm sorry you never got a chance to work on The 7D, being reunited with Tom Ruegger in the process. But hey, there's always Mr Ruegger's next show...whenever THAT is.

However, he has expressed an interest in rebooting Freakazoid:

Eddie Fitzgerald said...

Anon: Freakazoid? That would be great since I love things with a Jim Carrey sensibility. I'm not aware that Tom's doing anything with that, though.