Friday, April 25, 2008
I got a great comment from Cynthia where she talked about both of us doing a parody of the match.com ads that are all over myspace right now. I looked up the ads and they were great! Match.com is now one of my favorite companies!
I can't believe how smart these ads are! They're funny, so they're viral, and they sell the product like crazy! It was a genius idea to get the customers to make short, silent films of themselves. How many times have you seen somebody who looked great with the volume down and who came off like a gorilla with the volume up? Let's face it, it's no accident that romantic film stars are always silent types!
When you speak, even if it's just a few words, you reveal your culture, income level, personality, education, sexual experience, philosophy...everything! There's bound to be something in there that's a turn-off to the person you're trying to impress. Better to sell yourself silently, and that's what the geniuses at match.com do!
Anyway, here's (above) my fake highlight reel of match.comers pitching themselves. Many thanks for the great idea, Cynthia!